Senior Manager - Marketing, Gurugram

Role: Senior Manager - Marketing Experience: 8+ years Salary: upto 12 LPA

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About the Organization

Our organization's core purpose is to elevate the excellence of the underprivileged by empowering them for mainstream careers through holistic skilling and hiring partnerships. We are a team of passionate go-getters who have taken on a challenging path to drive a socio-economic grassroots-level change in society, looking beyond backgrounds and pedigrees for career opportunities.

Our belief that excellence can come from anywhere is evidenced by our results:

- 105+ placements at 4 MNCs with an average pay exceeding INR 50,000 per month. - 16 promotions among alumni who are now becoming active taxpayers. - Diverse Backgrounds: Our alumni include individuals who overcame significant socio-economic barriers—including former street vendors, individuals who could not afford higher education, and survivors of difficult personal circumstances—showing grit and resilience through our 1-year residential skilling program.

Unlike programs that prepare candidates solely for blue-collar jobs or remote/hybrid models, our unique residential model delivers future-ready skilling that consistently yields mainstream MNC careers.

The Role

This is not a traditional marketing role. As Senior Marketing Manager, you will help build the organization's brand, shape its narrative, strengthen its visibility, and create marketing-led growth across applicants, corporates, NGOs, and CSR partners.

Key Responsibilities

- Brand and Storytelling

- Define and build brand identity across platforms. - Own content strategy across all media including social channels, website, and collateral. - Translate real outcomes into compelling narratives. - Position the organization as a credible, differentiated voice in skilling and hiring. - Thought Leadership and Positioning

- Drive founder-led and organization-led content. - Build a consistent voice that challenges existing hiring and education systems. - Create content that attracts potential students, corporates, NGOs, and partners. - Partnership-Led Growth

- Build and nurture relationships with NGOs, corporates, and CSR leaders. - Support outreach for hiring partnerships and sourcing networks. - Enable marketing-led pipelines for both supply and demand sides. - Demand Generation and Engagement

- Drive high-quality applications from eligible candidates. - Improve engagement and following across digital platforms. - Design campaigns that convert awareness into action. - Execution and Team Leadership

- Lead and manage the existing marketing team. - Ensure consistency, quality, and speed of execution. - Work across content, campaigns, PR, and partnerships.

Qualifications and requirements

- Experience: 8+ years in marketing; EdTech experience preferred and NGO exposure is a plus. - Skills: Strong storytelling and content instincts with the ability to translate complex ideas into simple, powerful narratives. - Technical Knowledge: Experience in digital marketing, brand building, and campaign execution. - Mindset: High ownership and ability to operate in an unstructured environment, aligned deeply with the organization's mission.

What Makes This Role Different

Most marketing roles measure success in revenue; this one measures it in real impact:

- How many lives changed - How many careers launched - How many organizations rethink hiring

You will not just build a brand—you will help shape how India thinks about talent.

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Hiring Note: Applications will be reviewed on rolling basis. This job is reposted on October 1st, 2026 on Ground Zero.

For any questions, ping us on WhatsApp chat: +91-8058331557