Specialist Performance Marketing

Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes , which has been a holiday tradition for more than 90 years. More information is available at www.msgentertainment.com .

Who are we hiring?

Reporting to the Manager Performance Marketing, The Specialist , Performance Marketing – Paid Media will drive effective and efficient improvements across MSGE paid media campaigns t hat are c ore to all MSG business strategies including Rockettes, Concerts & Bookings, New York Rangers, and New York Knicks. This role will collaborate and strategize with Marketing Strategy teams to identify customized marketing solutions and develop best-in-class media campaigns, along with KPI frameworks, that apply business insights to support channel and spend optimizations, reporting out results regularly and forecasting near- and long-term performance to achieve business goals .

What will you do?

• Execute media campaigns in-house and/or with external media agencies across multi-channels of: Programmatic, Paid Social, Search, Online Video, Out-of-Home, Audio, and more
• Execute multi-channel media campaigns (in-house and with agencies) across programmatic, paid social, search, online video, out-of-home, and audio
• Support the development of data-dr