Assistant Vice President - Events

JOB PURPOSE

- Develop comprehensive events, promotional and activities plan for Aldar Development to effectively support the launching of new projects and contribute to the success of the entity’s business objectives

- Leverage the downstream marketing implementation and tactics with events that reinforce the achievement of those outputs and monitor results

ROLES AND RESPONSIBILITIES

- Develop short and long-term planning and management of events to build a value-based customer relationships that enable achievement of objectives for Aldar Development

- Understand the business value proposition, competitive advantage and generate events and marketing plans built around specific target segments to ensure driving demand and correct positioning of Aldar Development projects

- Responsible for smooth execution of events including project conceptualization, management, design, budget, and success measurement tools

- Ensure timely and quality execution of all events activities inline with the brand and positioning of Aldar Developments to the desired target audiences

- Administer all phases of the event activities, including but not limited to planning, marketing, servicing, and administrative procedures

- Develop budgets of each project and ensure the implementation plan is shared with all related parties

- Develop, forecast, and monitor events expenses to ensure cost are within the approved budget

- Promote the event through different communication channels i.e., digital media, promotional campaign, etc.

- Work closely with communications team to ensure maximum leverage from media & PR

- Develop methods to evaluate / measure event success i.e., post-event evaluation survey, etc. to ensure high-quality customer experience

- Extend any support needed to other team members

- Promote the division, stay informed about industry trends, and ensure compliance with regulations

QUALIFICATION AND EXPERIENCE

RELATED YEAR OF EXPERIENCE:

Min of 8+ years of progressive Marketing and Events experience preferably in real estate

FIELD OF EXPERIENCE:

Real-estate, or a relevant sector.

TECHNICAL AND INTERPERSONAL SKILLS

- Proven ability to deliver authoritative, knowledgeable leadership to all marketing, advertising and promotional staff and activities

- Confident in applying new technologies and innovate solutions

- Creative problem solving and planning skills

- Adapt to changing conditions

- Ability to prioritize, Hands on and action oriented

- Demonstrated success in defining and launching complex real estate products

- Excellent written and verbal communication skills

- Proven ability to influence cross-functional teams without formal authority

- Demonstrated advanced communication, motivational and interpersonal skills

- Able to take firm and timely decisions

- Proven values-based leadership and negotiation skills

QUALIFICATION

- Bachelor’s degree in Business, Economics or Finance, MBA prefereed