Marketing Manager - Generalist
- Location
- Austin, TX, US
- Employment type
- Full-time
- Posted
- Oct 8, 2026
- Last seen
- Oct 9, 2026
About the role
AI Fire is a leading provider of fire and life safety services in the U.S. offering national account services via its vendor network at Academy Fire and serving local and regional customers through Impact Fire’s employed technicians across 45+ district offices nationwide. AI Fire has completed over 45 acquisitions and will continue to build upon its well-established acquisition and integration model with its new private equity partner. Benefits of joining AI Fire
When you join AI Fire you will receive: • Competitive compensation • Pay is on a weekly cycle, every Friday • Career Advancement Opportunities • Competitive benefits, including healthcare, dental, vision, life insurance, paid time off and holidays • Company paid short and long-term disability • Immediately vested in our 401(k) company match • Full-time employees participate in our Shared Ownership Program which offers a monetary bonus aligned to the company's long-term success. This program fosters an ownership mindset and ensures that every employee meaningfully shares in the success they help create. • Exceptional guidance and support from our managers • Collaborative culture & environment • Opportunity to work alongside some of the best talent in the fire protection industry
Hybrid – Opportunity to work from a Corporate office in Rockville Centre NY, Long Beach, CA or Austin TX
About Us AI Fire is a growing leader in the fire protection and life safety industry. The company has two divisions Academy Fire a national service provider supporting multi-location, regional/national customers’ fire protection needs via subcontracted vendors and its sister company Impact Fire serving local customers via trained and licensed technicians across its 50+ offices across the country. We're an acquisitive company, actively integrating new businesses into our platform, which means our marketing needs are as dynamic as our growth strategy. We're looking for a versatile, self-directed marketer who thrives on variety and wants real ownership over how our brand shows up internally and externally. The Role We need a marketing "athlete", someone who can run point on everything from managing our outside digital marketing agency to supporting local office event sponsorships to leading internal communications during acquisitions. This is not a role for someone who wants a narrow lane. You'll wear a lot of hats, move between strategic and tactical work in the same day, and build the marketing function's presence across a decentralized, multi-location organization. You'll thrive in this role if you're comfortable with ambiguity, enjoy being the go-to person for "who handles this?", and get energy from juggling multiple workstreams without needing heavy oversight. What You'll Do Agency & Digital Management • Serve as the primary point of contact for our third-party digital marketing firm, setting priorities, reviewing deliverables, and holding the agency accountable to performance goals • Manage and monitor social media content, primarily LinkedIn, ensuring alignment with content developed for the company blog, e-guides, and other marketing materials • Own the strategy and content direction for company websites, coordinating updates and improvements with the agency and internal stakeholders Field & Local Office Support • Support marketing efforts across our 50+ local district offices, including local event sponsorships, community involvement, and corporate sponsorship coordination • Serve as a marketing resource for district leadership who need collateral, guidance, or execution support Tradeshows, Job Fairs & Events • Plan and coordinate participation in industry tradeshows, including logistics, booth materials, signage, and promotional strategy • Support the HR and Recruiting team with any marketing collateral needed for job fairs and hiring events Internal Communications • Draft internal company communications, keeping employees informed and engaged across a growing, multi-location workforce in partnership with HR and Executive team • Develop communication plans for major company announcements, initiatives, and changes M&A / Acquisition-Related Marketing • Lead rebranding efforts for newly acquired companies, including signage, website integration, collateral updates, and brand transition communications • Partner with the M&A Integration team to build communication plans (internal and external) for new acquisitions • Help newly acquired employees and customers understand and adjust to the Impact Fire brand General Marketing Ownership • Manage marketing collateral, branding consistency, and messaging across the organization • Take on ad hoc marketing projects and initiatives as they arise. This role will evolve as the company grows What You Bring • 5 -10 years of marketing experience, ideally in a generalist or small-team environment where you owned multiple functions • Comfort managing outside agencies/vendors and holding them accountable to deliverables and timelines • Experience with website management/oversight (you don't need to code, but you should be comfortable directing web strategy and content) • Event and/or tradeshow planning experience • Internal communications experience — you know how to write for and engage employees, not just customers • A track record of working independently, prioritizing competing demands, and executing without a lot of hand holding • Experience in a multi-location, decentralized, or field-services business is a strong plus • Experience with M&A-related rebranding or integration communications is a strong plus (but not required, we'll teach you our process) • Strong writing and project management skills • A "no task too small, no project too big" mentality Why Join Us • A chance to build and shape the marketing function at a company in active growth mode • Broad exposure across brand, digital, events, internal comms, and M&A ideal for someone who wants to grow their scope over time • Direct visibility with leadership and a real seat at the table as the company scales Compensation • Base Salary - $90,000 to $120,000 • Bonus - 10% to 15%
Successful completion of a drug test and pre-employment background screening is required.
For consideration, please apply on-line. Employment with an Equal Opportunity Employer (EOE) including disability/veterans.
Pay
Compensation • Base Salary - $90,000 to $120,000
