Wpp Media
OpenExecutive, Performance (Commerce)
- Location
- Ho Chi Minh City, Vietnam
- Posted
- Jul 2, 2026
- Last seen
- Aug 7, 2026
About the role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com .
Role Summary and Impact
The Executive, Performance (Commerce) is responsible for executing and supporting performance marketing activities across the client’s commerce ecosystem, including marketplace platforms, owned Eshop (web and app), and store traffic campaigns.
Marketplace Performance
- Support the execution and optimization of media campaigns across marketplace platforms, including sponsored solutions, search, and in-platform traffic drivers
- Translate category priorities, key product focus (hero SKUs), and campaign initiatives into structured campaign setups
- Monitor campaign performance and recommend optimizations to improve return on ad spend (ROAS), visibility, and revenue contribution
- Contribute to performance analysis and reporting to support continuous improvement in marketplace effectiveness
Eshop Performance (Web & App)
- Execute and optimize paid media campaigns to drive qualified traffic to the client’s Eshop platforms <span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"33
