A-MAX INSURANCE SERVICES INC
OpenExperienced E-Commerce Product Manager (57883)
- Location
- Corporate - Dallas, TX 75247
- Last seen
- Aug 7, 2026
About the role
THE OPPORTUNITY As Product Manager, Digital eCommerce, you will own the end-to-end digital product lifecycle for A-MAX's online quote-to-bind platform. You will sit at the intersection of technology, marketing, and operations — coordinating a cross-functional team of developers, designers, data analysts, and carrier relations to build and optimize a best-in-class digital insurance buying experience. You will report directly to the SVP of Strategy & Vision and have authority over the product roadmap, sprint planning, and feature delivery across the entire digital funnel — from first click to bound policy. KEY RESPONSIBILITIES Product Strategy & Roadmap Own and maintain the digital product roadmap aligned to three core KPIs: Webquote Revenue Contribution, eCom Platform EBITDA ROI, and Customer Digital CX Index Define quarterly OKRs and translate them into sprint-ready backlog items Prioritize features and fixes based on customer impact, revenue potential, and technical feasibility Drive the product vision for the full quote-to-bind funnel, BOL (Binder of Insurance), and post-sale digital touchpoints Execution & Delivery Own sprint planning and backlog grooming in collaboration with the Dev Pod (2 onshore + 2 Bermuda-based engineers) Write clear, detailed Product Requirements Documents and acceptance criteria Manage day-to-day development velocity and remove blockers proactively Coordinate QA, UAT, and launch readiness across Marketing, Sales, Operations, and IT Ensure on-time delivery of all platform releases with zero critical production regressions UI/UX & Customer Experience Partner with UX designers to deliver wireframes, prototypes, and final designs that optimize quote conversion rates Champion mobile-first design and accessibility standards across the platform Conduct competitive benchmarking of digital insurance buying experiences Interpret user research, session recordings, and funnel analytics to drive continuous UX improvements Oversee A/B testing programs to validate design and copy hypotheses AI & Digital Innovation Identify, evaluate, and implement AI tools to enhance the digital customer journey — including chatbots, recommendation engines, personalization, and intelligent quote flow Work with the Data & Analytics team to integrate AI-driven insights into the platform Champion automation across internal workflows to improve operational efficiency Stay ahead of InsurTech trends and bring relevant innovations back to the product roadmap CMS & Content Operations Support the content management system (CMS) strategy Collaborate with Marketing on landing page strategy, campaign pages, and personalization for key customer segments (e.g., Spanish-language, SR-22) Ensure CMS platform supports rapid content deployment without engineering dependencies for routine updates Stakeholder Communication & Reporting Present product updates, KPI performance, and roadmap progress to leadership on a biweekly cadence Serve as the primary liaison between eCommerce, IT, Marketing, Sales, Operations, and Data teams Maintain a transparent, written communication culture through Confluence, Jira, or equivalent tools QUALIFICATIONS Required 10+ years of product management experience, with at least 2 years in digital eCommerce, InsurTech, FinTech, or a regulated digital industry Proven track record of owning a product from concept through launch and iteration Deep familiarity with agile/scrum methodologies — you've run sprints, not just attended them Strong analytical skills — comfortable with funnel metrics, conversion rates, A/B test results, and EBITDA-level business cases Experience working with development teams on front-end and back-end features Excellent written and verbal communication skills Strongly Preferred Insurance or InsurTech experience — understanding of auto insurance quoting, binding, policy servicing, carrier relationships, or compliance Hands-on experience with AI tools in a product context — LLM integrations, AI-assisted customer journeys, predictive analytics, or chatbot implementations CMS platform expertise — AEM (Adobe Experience Manager), Contentstack, Webflow, or equivalent UI/UX design sensibility — ability to critique wireframes, write design briefs, and collaborate closely with designers without needing to design yourself Experience with non-standard or specialty insurance markets (SR-22, high-risk auto) is a significant plus Bilingual (English/Spanish) is a plus given our customer base Technical Fluency (you don't need to code, but you should speak the language) REST APIs, webhooks, and third-party integrations Web analytics platforms — GA4, Heap, Mixpanel, or similar Data visualization tools — Power BI, Tableau Project management tools — Jira, Asana, Linear, or similar A/B testing platforms — Optimizely, VWO, or similar
