Marketing Communications Analyst Intern

About Sezzle:

With a mission to financially empower the next generation, Sezzle is revolutionizing the shopping experience beyond payments, blending cutting-edge tech with seamless, interest-free installment plans that make shopping smarter and more accessible. We’re not just transforming payments; we’re redefining how people discover, interact with, and purchase the things they love while driving real impact on merchant sales through increased conversions and higher order values. As we continue to shape the future of fintech and retail, we’re building an innovative, dynamic team passionate about creating more than just a transaction but a truly unique shopping journey. If you’re excited about pushing boundaries in tech and delivering a game-changing experience for consumers and merchants alike, come join us at Sezzle and help create the future of shopping!

Abo ut the Role:

We are seeking a talented and motivated Marketing Communications Analyst Intern who is best in class with a high IQ plus a high EQ. This role presents an exciting opportunity to thrive in a dynamic, fast-paced environment within a rapidly growing team, with abundant prospects for career advancement.

As a Marketing Communications Analyst Intern at Sezzle, you will play a pivotal role in driving measurable performance within cross-channel marketing efforts. This role is tailored for a data-savvy, results-oriented candidate seeking exposure to omni-channel campaign execution, content strategy, and performance analytics. You will be actively involved in the end-to-end lifecycle of campaigns across email, SMS, app messaging, and push notifications—evaluating their efficacy through KPIs such as engagement rates, CTR, conversion rates, segmentation accuracy, and A/B test results.

What You’ll Do:

Campaign Execution and Operations

• Support the deployment of integrated campaigns using data analytics across CRM tools (e.g., Braze) to identify what’s working well, what isn’t and why.
• You will also support the overall MarComm team when necessary ensuring campaign accuracy through QA protocols, legal/compliance approval, and stakeholder alignment.
• You will follow protocols to maintain analytics documentation and ensure the understanding of the analytics by key stakeholders using control group testing, standardization and normalization techniques, data visualization through the company’s data portal, and other systems as necessary.

Performance Analysis and Reporting

• Monitor and report on campaign performance using dashboards and structured reporting templates. Key metrics include:

• Open/Click-through/Conversion Rates
• Segment performance variance
• Retention and re-engagement KPIs

• Initiate and support data pulls to inform iterative strategy shifts and micro-segmentation efforts.

Content Optimization and Personalization

• Collaborate on the creation of tailored content aligned with behavioral and demographic segmentation, with a focus on increasing message relevance and ROI.
• Partner with internal teams to ideate, develop, and analyze content variants for performance optimization (copy A/B tests, CTAs, cadence tests).

Strategic Enablement

• Provide insight-driven recommendations based on historical performance data and benchmark trends.
• Track and flag potential risks in project workflows, recommending preventive measures and backup plans to mitigate delays or compliance gaps.

What We'll look for:

Skills & Competencies

• Proficiency in data-driven marketing practices with the ability to synthesize insights from campaign performance reports.
• Foundational experience in tools such as redash (or similar business intelligence tools), Excel/Google Sheets, Braze, and Figma; familiarity with CRM segmentation logic and data fields is a plus.
• Competence in short-form copywriting and campaign asset QA.
• Ability to utilize AI to drive operational efficiencies.
• Demonstrated experience working with Claude or equivalent large language model tools is required; candidates must be comfortable leveraging AI to enhance productivity, research, and communication.
• Comfort working in agile, matrixed teams with multiple inputs and quick turnarounds.

Educational & Professional Experience

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