Senior Sales Specialist

We make smart devices and push the boundaries of the IoT sector every single day. Shelly is a strong company with a startup mindset - no bureaucracy, just bold ideas, creative problem-solving, and a team that genuinely loves what they do. We turn every spark of an idea into a real product - from first concept to full production - and bring smart automation to over 3 million households around the world. From heating, lighting, appliances, curtains, and more - if it runs on electricity, chances are we can automate it. We’ve built over 100 smart devices (and counting!), and everything happens right here at our headquarters in Sofia. Sounds exciting? Keep reading... Senior Sales Specialist Your Role You take ownership of the sales journey - from identifying promising opportunities and winning new business to growing long-term relationships with existing clients and partners. You combine strong commercial instincts with operational discipline, keeping every deal, order, document, and follow-up moving smoothly while helping the wider sales team work smarter. Requirements • You have 4+ years of experience in B2B sales, account management, business development, sales operations, or a similar role • You have experience winning new clients, growing existing accounts, and meeting sales targets • You understand the full sales cycle, from prospecting to closing and account development • You are confident in client meetings, preparing offers, negotiating terms, and closing deals • You understand both the commercial and administrative sides of sales • You are comfortable working with orders, invoices, client records, pricing, and sales documents • You communicate clearly, professionally, and confidently with clients • You are comfortable with prospecting, cold calling, follow-ups, and market research • You can analyze sales results, pipelines, forecasts, and market data • You work independently, manage priorities, and keep several opportunities moving at the same time • You use Excel, CRM systems, and other sales tools confidently • You identify process improvements and support less experienced colleagues when needed • You communicate fluently in English, both written and spoken • Experience in consumer electronics, IoT, smart home technology, distribution, retail, or international B2B sales is an advantage Responsibilities • You manage and grow a portfolio of existing clients, distributors, and business partners • You build strong, long-term relationships by understanding each client’s business, priorities, and growth potential • You identify new potential clients, sales channels, partnerships, and market opportunities for Shelly • You conduct market research and evaluate companies, contacts, and commercial opportunities before approaching them • You lead prospecting activities through cold calls, outreach messages, referrals, networking, and structured follow-ups • You manage the full sales cycle, from first contact and qualification to proposal, negotiation, closing, order coordination, and account follow-up • You prepare commercial offers, presentations, pricing proposals, and sales documentation tailored to each opportunity • You negotiate commercial terms and close deals while protecting both client relationships and Shelly’s business interests • You coordinate customer orders, invoices, product availability, delivery information, and related documentation • You keep client records, sales activities, pipelines, forecasts, and internal systems accurate and up to date • You monitor account performance, identify opportunities for growth, and take action when results fall behind expectations • You prepare sales reports, forecasts, and commercial insights that support planning and decision-making • You collaborate closely with logistics, finance, marketing, product, customer support, and other internal teams to resolve client requests quickly • You collect market and customer feedback and share useful insights about demand, competition, pricing, and product opportunities • You support and guide less experienced colleagues by sharing knowledge, practical advice, and effective sales approaches • You identify ways to improve sales processes, reporting, account management, and internal coordination Benefits Work: • A welcoming, collaborative team • Meaningful products and services that people actually use and love. • Learning opportunities to sharpen your skills • Competitive salary + Performance bonuses • Modern office in a great location • Fun team buildings and company events Lifestyle: • 26 days of paid annual leave • Flexible working hours • Additional health insurance • Free access to all Shelly devices (yes, you can smarten up your whole home!) • Multisport Card • Fully sponsored yearly public transport card Ready to join the Shelly Revolution? Let’s build the future of smart living together. Hit that apply button - we can’t wait to meet you.