Executive, Planning- B2B

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

2904 - Planning Executive, B2B - UK

Role Summary and Impact

The B2B team are the guardians of creating industry leading, unrivalled work at Wavemaker. We are the central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand.

We are looking for a Planning Executive to join our growing planning team, to support the planning team and give your career a flying start in the media industry.

In this role, you will:

Media planning craft:

• Develop a baseline of media planning knowledge across channels.

• Learn about DE+I planning and carbon conscious media.

• Learn and use media systems and tools including, but limited to, TGI, Pathmatics, Wavemaker Architect, AdIntel, etc.

• Run and analyse reports including competitive, audience insights, etc.

• Need an inquisitive and curious mindset, wanting to understand and learn more about media planning.

• Build your own knowledge by staying on top of the latest trends and news impacting the media industry.

Campaign management:

• Learn the fundamentals of effective campaign management including updating schematics, providing media plans to clients, chasing creative, etc.

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