Senior Manager – Marketing & Sales

The Senior Manager – Marketing & Sales will be responsible for building a strong brand presence, driving demand generation, and achieving sales targets in a competitive real estate market. This role combines strategic marketing leadership with hands-on sales execution, ensuring consistent branding, effective campaigns, lead conversion, and revenue growth. Key Responsibilities: Bachelor’s degree in Marketing, Sales, Business Administration, or MBA (Marketing/Sales) 6–8 years of relevant experience in Real Estate Marketing & Sales Develop and strengthen brand identity aligned with company values Ensure consistent branding across website, social media, and print collateral Conduct market research, competitor analysis, and recommend actionable strategies Plan and execute Go-to-Market strategies including ATL & BTL campaigns Create, execute, and optimize social media strategies across digital platforms Drive lead generation through Google Ads, Facebook Ads, and digital campaigns. Manage content creation for websites, blogs, PR activities, emailers, and campaigns Execute branding initiatives including hoardings, events, ATL/BTL activities, and expos Manage vendors, agencies, and media partners; evaluate campaign impact Partner with Sales, CRM, and leadership teams for launches and brand promotions Achieve sales targets through lead conversion and customer referrals Handle all inbound leads and ensure regular follow-ups and closures. Coordinate with CRM for post-sale documentation and collections Maintain booking data, competitor analysis, and audit reports Ensure effective usage of Sell.do and timely ERP updates Monitor, control, and optimize marketing and sales budgets Strong understanding of Bangalore real estate market Proven experience in ATL/BTL marketing, digital campaigns, and sales closures Excellent communication, interpersonal, and negotiation skills