Wpp
OpenVML & Ogilvy | Business Director, Japan
- Location
- Tokyo, Japan
- Posted
- Aug 7, 2026
About the role
WPP is the trusted growth partner for the world’s leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
For more information, visit WPP.com.
JOB OVERVIEW:
Business Director (BD) is a leader amongst many stakeholders, including clients, internal account, creative, cross domains. S/he is a key driver of business stability as well as growth.
BD is wholly responsible for an assigned portfolio of clients, new business and staff. Within this portfolio, BD has full P&L and revenue delivery responsibilities. Beyond financial accountability, BD is responsible for the quality of agency output, both strategically and creatively.
BD works closely with senior management on the overall strategic direction of the agency and day-to-day agency management. S/he is involved in new business development, talent development and staff coaching. S/he forms strong working relationships with the senior people of VOJ.
BD has a strong understanding of brand management, strategic planning, customer engagement, and customer management, and develops new business as well as grows existing business.
RESPONSIBILITIES:
Client Management
- With the Client Group (CG) leader, responsible for total revenues and direct contributions to the accounts in your group
- Work with relevant parties to deliver financial targets and control costs
- With the CG leader to develop the yearly business plan and monthly dialogue reports for all key accounts
- Independently and in partnership with the appropriate internal partners, develop, refine and implement a business development strategy
- Manage and ensure quality of client services
- Manage key client briefs, projects and requests, including the refinement of the above
- The typical day-to-day management of clients and their requests including presentations, documentation, client activity administration, etc.
- Present and pitch our services to potential clients in a competitive context
- Identify and develop new business opportunities
- Identify and deliver new business activities that augment and/or expand VOJ services
- Maintain regular dialog with CG’s senior leadership to maintain the strategic relationship
- Understand CG’s business model and business challenges on a regular basis
- Manage CG’s expectations especially during planning stages, in order to ensure they are aligned with VOJ’s deliverables and quality
Strategy
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