Media Planner

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

OVERVIEW OF THE ROLE

The media planner plays a critical role in guiding the advertising efforts of our clients by assisting in the development of well-informed media strategies that deliver on the client’s objectives to achieve marketing goals.

In this role you will be responsible for developing and maintaining media plans and corresponding budgets. You will track campaign performance on an on-going basis and assist the specialist teams in analyzing the campaign data and metrics and providing recommendations for optimizing the campaign’s effectiveness.

WHAT MAKES THIS ROLE INTERESTING

• You will contribute to the development and implementation of media strategies for one of the biggest advertisers in Canada

• You will get to be a part of EssenceMediacom’s growth and legacy in the industry

• You will be part of a dynamic and multi-talented team with access to best-in-class tools & technology and research

YOUR RESPONSIBILITIES&