Senior Business Development Representative

ABOUT THE ROLE This is a senior-level Business Development Representative role on the Go-to-Market team of a fast-scaling AI-powered procurement intelligence company serving the European industrial sector. You'll own the full prospecting pipeline, helping bring a genuinely impactful B2B SaaS product to industrial companies across Europe — and play a key part in shaping how the sales function grows. WHAT YOU'LL DO - Own end-to-end prospecting, identifying and converting new leads via phone, email, and social media. - Run discovery conversations and build qualified opportunities for the broader sales team. - Execute and continuously iterate on both outbound and inbound lead generation strategies. - Conduct independent market research to identify potential B2B customers and tailor outreach accordingly. - Develop and refine call scripts, communication templates, and persuasive sales materials. - Organise and deliver internal training sessions and workshops to share prospecting best practices. - Leverage AI tools to accelerate prospecting workflows and share successful approaches with the team. - Contribute to a high-velocity, feedback-driven sales culture with clear, measurable performance goals. WHAT WE'RE LOOKING FOR - 5+ years of experience in SaaS or B2B sales, with a strong track record of building and delivering prospecting pipelines. - Proven experience owning lead conversion across phone, email, and social channels in a B2B SaaS environment. - Experience creating and refining sales scripts and templates, and delivering internal sales training. - Ability to conduct independent market research and develop compelling sales presentations and materials. - Hands-on experience testing outbound and inbound lead generation strategies to generate qualified leads. - Demonstrated ability to identify and apply AI tools to improve sales workflows. - Excellent written and verbal communication skills in German (required). - Experience thriving in startup or fast-growth environments; comfort with ambitious targets and a hands-on culture. - Familiarity with the industrial sector or procurement-related domains is a plus. LOCATION On-site in Munich, Bavaria, Germany. This role requires regular presence in the Munich office. No visa sponsorship is available.