Sr. Manager, Marketing - RCA China

As a Sr. Marketing Manager , duties include ideat ing and execut ing project marketing plans and managing social media marketing & promotion to drive music performance across all streaming platforms and an overall digital creative vision for label ’s artists & the label’s branding . Be part of the core team responsible for the overall development of music releases, artist management, artist branding, content creation, business development , label branding etc.

What you'll do:

• Work closely with internal stakeholders to complete the project – A&R, Marketing, Artist Management & Development, Creative Services, Finance & Operation etc.
• Account servicing, market planning and executions as well as campaign/event management. Create marketing strategies that align with business opportunities and artist development.
• Define partnership strategies and execute go-to-market plans independently.
• Work collaboratively with the Artist Management & Development + A&R team to drive growth for our artists/partners/owned label.
• Regularly track and benchmark deals performance and creatively help artists/partners evolve through the changes in the music industry landscape.
• Coordinate internal communication, analysis and financial modelling to ensure effective information flow, informed decision-making, and sharing of best practices.
• Make strategic recommendations regarding business opportunities that will deliver new or enhanced revenue for the label and advise management th