Senior Manager, Residential Projects & Marketing | Columbia Hospitality Residential Services

Senior Manager, Residential Projects & Marketing | Columbia Hospitality Residential Services Master organizer, team player, brand ambassador, the Residential Marketing & Project Manager will support our mission in creating an authentic and exceptional experience for guests, team members, and owners. This position will bring enthusiasm to the team, flourish in a fast-paced environment, show curiosity and a willingness to gain experience in operations, and ensure brand cohesion across our communities. Let’s start off with the most important part-what’s in it for you: The Perks *Eligibility of perks is dependent upon job status • Salary Range: $85,000 - $95,000 DOE • Cellphone Allowance eligible • Incentive eligible • Commuter/Parking Allowance eligible (parking available when working from Seattle Support Center Office) • Get Paid Daily (Make any day payday) • Paid Time off & Holiday Pay (Because Balance Matters) • Benefits - Medical, Dental, Vision, Disability, 401K • HSA/FSA Plans -with employer contribution • Values Based Culture (#OMGLIFE) • Culture Add (Creating Space for Fresh Perspectives) • Referral Bonus (Get Paid to Recruit) • Discounted Lodging, Dining, Spa, Golf, and Retail (Yes, Discounted Travel!) • Employee Assistance Program • “Columbia Cares” Volunteer Opportunities • Committee Participation Opportunities (Fun, Philanthropic, Diversity/Equity/Inclusion) • Task Force Work Opportunities (Grow your career in idyllic locations across the globe) • Online Learning Platform to Help You Grow! • Third Party Perks (Including discounts on Pet Insurance, Rental Cars, Movie and Concert Tickets, Theme Park and Attractions & so much more) Our Commitment to you: “People never forget how you made them feel.” Maya Angelou’s famous statement serves as a rallying cry throughout Columbia Hospitality and fuels our collective drive - and success. Our people are our purpose, and our brand is our people. We seek extraordinary individuals who drive our brand promise of Creating Exceptional Experiences. We are a people-first organization, ignited from the inside to succeed on the outside. We are a tight-knit, inclusive, values-driven team and we trust one another to have each other’s backs. We show up every day with open hearts, an inclusive mindset, and a genuine respect for those around us. We have fun, grow together, and strive to leave a positive lasting impression on everyone we meet. What Success Looks Like: Your Impact • Serve as marketing support for assigned properties within the residential portfolio. • Support the development and execution of annual marketing plans, marketing budgets, reports and presentations. Advise on marketing budgets for properties that do not have a budget for marketing services. • Manage multi-channel marketing initiatives, including: • Social Media • Design and print onsite collateral • CHR/CH website updates (photos, bios, press pages) • Partner with internal and external teams on an ongoing basis • Create marketing emails and templates. • Track and analyze communication metrics such as reach, engagement, and sentiment to evaluate the effectiveness of communication efforts and make necessary adjustments. • Attend Operations & Leadership meetings, developing agendas, taking and distributing notes. • Review and proofread content created by residential team members. • Create process for ordering branded collateral for items like uniforms, nametags, and nameplates. • Devise innovative methods to enhance resident engagement across all properties. (Pet of the Month, how to plan a resident event, resident surveys) • Develop standardized forms to support residential operations including violation letters, move-in packets, parking registration forms, etc. • Oversee community outreach initiatives in collaboration with local businesses, proactively identifying opportunities for residential properties to engage and connect with the local community. • Create and update flyers, presentations, newsletters, signage, invitations, and other collateral. • Process marketing invoices for each property, manage and maintain marketing files. • Perform administrative duties for the residential leadership team, including but not limited to scheduling meetings, creating reports, distributing messages, etc. • Assist executives and senior leadership with presentation development, and training to ensure effective communication with key stakeholders. • Work closely with the General Management team to evaluate the success of programs and procedural functions. • Conduct training on branding standards and areas of responsibility as needed. Provide ongoing training and support to ensure property team members are well-versed in the latest communication strategies, enabling them to deliver quality content to their residents. • Serve as the point of contact for all residential marketing requests. Develop comprehensive Request for Proposal on all marketing requests made by a property. • Oversee brand development and ensure all marketing channels and communication materials appropriately represent Columbia and the property brands. Create simplified branding guidelines for properties who have no existing branding standards. • Maintain property website content, when appropriate. • Participate in recurring ownership meetings to help facilitate conversations around marketing, communication, branding standard, and provide comprehensive updates on marketing efforts. Represent CH-R when executive team members are absent. • Create standardized operating procedures (SOPs) for property communications, establishing clear guidelines and protocols for effective internal and external messaging. • Supports On/off boarding process of portfolio properties and consulting projects by managing on/offboarding checklists, providing information to stakeholders and holding teams accountable to deadlines. • Design standardized CH-R surveys on digital platforms to facilitate quarterly/annual assessments of homeowner satisfaction across all properties. Analyze results of the homeowner satisfaction surveys and develop presentations for executives and senior leadership to share results with stakeholders. • Continuously update, improve, and draft proposals on a requested basis for new property acquisition. • Updating word documents created by management or on-site teams regarding copy editing, formatting, table of contents, branding adherence, etc. Example documents: Newsletters, SOPs, Emergency Binders, CC&Rs, Policy documents, etc. • Support leaders with planning events as needed. • Develop comprehensive crisis communication plans and protocols to guide properties response to emergencies. • Monitor traditional and digital media channels for emerging issues and trends that may require a crisis response. • Coordinate photography, videography, and staging services to ensure high-quality visual assets that highlight the unique features and selling points of each property. • Property visits may be requested. • Other duties and administrative work as assigned What You Bring • A university degree in marketing or business-related discipline with at least three years of relevant experience; or an equivalent combination of education, training and experience. • General knowledge of marketing tools and techniques, particularly digital marketing. • Strong written and verbal communication skills, including: • The ability to write, proofread and edit reports, business correspondence, and promotional content. • Effectively present information and respond to questions from team members, managers, clients, guests and the general public. • Detail oriented with strong multi-tasking and organizational skills. • Solid personal management skills, including time management, planning and organizing, and delivery of results. • Ability to compute discounts, interest, commissions, proportions, and percentages. • Strong computer literacy in Microsoft Office, especially Word, Excel and Outlook. • Effective problem solver