Brand Executive

BrandActiv specialises in fast-moving consumer goods across Mauritius, Madagascar, Seychelles, Reunion, and Kenya, focusing on Food & Beverage, Frozen & Chilled, and Personal & Home Care. As an IBL Group company, we provide an outstanding commercial platform for all stakeholders while delivering exceptional value through innovative strategies. Join us in our quest for excellence and growth in a vibrant marketplace! Job Purpose: We strongly believe in the enhancement of business performance through the identification, acquisition and development of Talents that can help us exceed our customer expectations while living our corporate values. We are actively looking for a highly motivated reliable and trustworthy Brand Executive who will work closely with current team in place. Key Responsibilities: • Manage and develop the brand / product portfolio through thorough brand sales analysis and growth strategies across all distribution channels • Implement and execute marketing strategies to strengthen brand equity and sustain profitability • Monitor market trends, competitor activities and consumer insights to identify growth opportunities and support business improvement • Plan and execute product launches, promotional campaigns, trade marketing activities and other ATL/BTL initiatives • Ensure product availability through effective stock management, supplier negotiations and procurement planning • Develop and deliver product training to sales teams, business partners and key stakeholders • Prepare and analyze sales, stock and brand performance reports, providing actionable recommendations • Collaborate with trade channels to implement promotional mechanisms, in-store activations and merchandising initiatives • Support digital marketing initiatives, social media activities and content development where required • Build strong relationships with suppliers and conduct regular business reviews to achieve brand objectives Job Requirements: • Minimum a Degree in Marketing or any other related field • At least 3 years experience in Brand/Sales environment • Prior exposure to FMCG sector • Excellent analytical and problem-solving skills with the ability to interpret market and sales data • Self-driven and autonomous with strong negotiating and persuasive skills • Strong project management and coordination capabilities • Proficient in Microsoft Office applications, particularly Excel and PowerPoint • Strong interpersonal, written, and verbal communication skills with the ability to build relationships across all levels • Willingness to support regional business development initiatives • Holder of a valid driving license We are an equal opportunity employer and are committed to creating a diverse and inclusive environment for all team members. We welcome applications from all backgrounds and experiences. Please note that we will be contacting only those candidates who best meet the requirements for this position.