GTM Transformation Lead

Life tastes better with ice cream With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. What truly sets us apart is how we work. We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better. Looking for Your Dream Job? Join The Magnum Ice Cream Company! GTM Transformation Lead Location: Amsterdam/Netherlands or Istanbul/Turkey The Magnum Ice Cream Company (formerly a division of Unilever) is now a standalone, independent, EUR 7.9 billion publicly listed company. We’re on a mission to create the ultimate snacking company.​ A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories.​ Because we know, life tastes better with ice cream.​ We dream big but keep things simple to act fast.​If you want to grow with us, make an impact, and shape the future of Ice Cream , this is the place for you! JOB PURPOSE: The Global Out-of-Home (OOH) Excellence team is a cornerstone of the company’s growth strategy, ensuring world-class execution across markets. By defining global standards for technology and processes, the team drives consistency, scalability, and innovation. Acting as a hub for integration and best-practice sharing, it enables operational efficiency through advanced tools and data-driven insights while fostering collaboration between markets and partners. This function empowers local teams to deliver superior customer experiences and positions the company to lead in a rapidly evolving, technology-driven OOH landscape. The Go-to-Market Transformation Lead shapes the future of OOH operations by designing and harmonizing critical processes—such as distributor management, retail execution, route optimization, order collection, delivery planning, and warehouse management—across all markets. This role ensures these processes are supported by integrated, best-in-class systems that deliver efficiency and agility. By driving cross-functional collaboration and leveraging technology innovation, the GTM Transformation Lead secures operational continuity during major transitions and builds a foundation for sustainable growth and competitiveness. KEY RESPONSIBILITIES: Design and Harmonize GTM Processes: Develop and standardize core go-to-market processes—such as distributor management, retail execution, route optimization, order collection, delivery planning, and warehouse management—while bringing strong business understanding to ensure processes are practical, scalable, and aligned with market realities. System Design and Integration: Define requirements for supporting systems based on process design, contribute to their development, and ensure seamless integration to enable efficiency, scalability, and agility across markets. Cross-Functional Collaboration: Drive alignment between commercial, supply chain, and technology teams, as well as external partners, to deliver cohesive GTM solutions. Operational Continuity During Transformation: Guide market teams during major transitions, ensuring smooth adoption of new processes and systems while safeguarding operational continuity. Innovation and Continuous Improvement: Identify opportunities to leverage technology and data analytics for process optimization and enhanced customer experience. Performance Monitoring: Ensure appropriate reporting and analytics solutions are in place to track GTM effectiveness, demand fulfillment, and operational KPIs, and use these insights to support leadership decision-making. ​ WHAT YOU NEED TO SUCCEED: SKILLS, EXPERIENCES & QUALIFICATIONS: Project Management: Strong ability to manage multiple initiatives, timelines, and stakeholders effectively. Process Design Capability: Ability to analyze business needs and design efficient, scalable go-to-market processes. System Requirements Translation: Skilled at converting business process needs into clear system requirements for technology teams. Change Management: Comfortable guiding markets through major transitions and ensuring smooth adoption of new processes and systems. Analytical Thinking: Ability to interpret data and use insights to support decision-making and continuous improvement. Communication & Influence: Excellent communication skills to engage diverse stakeholders and drive alignment without direct authority. Innovation Mindset: Proactive in identifying opportunities for process optimization and leveraging technology for efficiency. EXPERIENCE: Educational Background: Bachelor’s degree in Business, Supply Chain, Sales Operations, or related field (Master’s preferred). GTM Expertise: Proven experience in go-to-market strategy and process design across multiple markets. Technology design and deployment: Hands-on experience with design of Distributor Management Systems (DMS) and retail execution tools, including involvement in system deployment projects. Transformation Leadership: Track record of leading or supporting business transformation initiatives in FMCG or similar industries. Data & Reporting Tools: Previous experience framing business questions and defining analytics requirements to ensure reporting solutions support decision-making and process optimization. Global/Regional Exposure: Experience working across multiple markets or in a global role, with an understanding of diverse operational models. Project Delivery: Experience managing complex projects involving multiple stakeholders and technology partners. WHAT YOU CAN EXPECT: A unique mix of global scale & start-up spirit—€7.9 bn powerhouse with an agile, entrepreneurial mindset. We’re building a new high growth Ice Cream company from the ground up. ​ Career without limits—42 markets, international opportunities, and fast tracked growth. ​ A performance-driven culture—Freedom to act, disrupt and grow – your success is measured by impact.​ A company that celebrates joy, innovation, and purpose—We create extraordinary careers, just like our ice cream creates extraordinary moments. ABOUT THE MAGNUM ICE CREAM COMPANY: With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations. The Magnum Ice Cream Company (formerly part of Unilever) is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers.​ Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it.​ Here’s what defines success in our organization : We are all about growth We operate with speed and simplicity We win together with fun We boldly innovate to disrupt our industry We care and challenge We are experts in the Ice Cream Category ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE? Please apply online and do not forget to upload your CV. Your application will be reviewed against the requirements, and we will be in touch shortly after the closing date, w